Elevating Lucifer Lighting's brand presence
Enhanced Marketing Materials
Lucifer Lighting, a leading manufacturer of innovative lighting solutions, entrusted us with a long-term partnership to develop and refine their brand identity across their catalogues and various marketing materials. We created customizable templates that empowered their internal team to effortlessly expand upon our designs, maintaining brand coherence while adapting to evolving needs.
Revitalizing Internal Communications
One of our key initiatives involved revitalizing internal communications, focusing on promoting the company's core values within their headquarters. To achieve this, I crafted a series of engaging graphics that blended their fixtures and products with simple yet whimsical illustrations, reminiscent of technical drawings. These graphics served as powerful visual reminders of the company's values, fostering a sense of connection and alignment among employees.